Dear future man,
Dear future woman,
You’re still young and unaccustomed to this world that’s moving so fast that it sometimes alienates us from everything around us. It seems a good time for us to tell you why it’s so important to love the most important thing we have: our planet.
It sounds simple: without planet earth, you wouldn’t be here. Your senses would not exist. You wouldn’t be able to live with passion, to love and enjoy the wonders all around us.
You will understand that there is a spiritual dimension that sparks happiness and emotion: “beauty”.
“Beauty” is subjective. You’ll find it in the things in your life, whether big or small. We try to inspire in you the emotions that come from beauty, by designing and producing patterns and shapes that you will find in your own home: on the bedroom wall or in the dining room. They give a unique and customised touch to that magical place which reflects who you are down to every last detail.
Look at a wall and you might spot clouds and parrots, plants or lions, printed on natural fabrics such as silk, linen, gauze or straw. Because that’s what we’re about: being innovative whilst respecting the world we live in. Without fail.
You will come to understand that Italy is a constant flow of inspiration for beauty; and that to preserve it, here as anywhere else on the planet, you will have to actively respect it, just as we do in our careful management of waste and wallpaper offcuts.
Water must not be wasted; in fact, you should recycle it if you can! That’s what we do too, with machinery that cleans it and puts it back into the soil, clean and potable. Don’t pollute the air that you breathe. That’s important to us too, and we filter all the air that our machinery produces and that we emit into the atmosphere.
The more you can help the process of reusing something you have already used, the more you’ll be helping nature to regenerate itself.And if you do that, then you’ll be caring for the environment just as much as we do; and a wallpapered surface, a space decorated with eco-sustainable, washable wall coverings will be unique, thrilling and beautiful!